Genesis Shocks of Roswell, Georgia entered the manufacturer world 11 years ago and each of those eleven years has supported the ULMS Racing Series and its racers. They will once again provide product contingency awards to both the Zimmer’s Service Center ULMS Late Model and UEMS Emods Series this year.
“Mike Farr and Mike Lutz have built a wonderful company with Genesis Shocks in their years, which many of our racers in the northeast use on their ULMS Late Models and UEMS Emods, stated ULMS Racing Series owner and race director, Chris Zuver.”

Some racers that compete with the ULMS Racing Series family that utilize Genesis Shocks are all time ULMS Late Model feature winner, Rob Blair, his son Max who picked up four wins last year, Bobby Rohrer, Doug Eck, Chad Wright along with Emod racers Rich Michael Jr., Troy Carr and 46 year veteran Al Brewer along with many others.

For the 2017 season, Genesis Shocks will award $150 in product certificate to each ULMS Late Model feature winner that displays Genesis Shocks decal on the car. Each UEMS Emod Series feature winner will receive $75 in product certificate as long as Genesis Shocks decal is displayed.

We are also excited to be part of Mike Farr’s Memorial event held at Eriez Speedway on Sunday, July 2 for the ULMS Late Models. “Mike was a racer at heart and he never forgot where his roots were at, back home in Erie and the northeast racers that trusted and believed in Mike and Genesis Shocks over the years, stated Zuver.”

The 2017 Zimmer’s Service Center UEMS Emod season kicks off on Saturday, March 25 at Mercer Raceway Park and the Zimmer’s Service Center ULMS Late Models kick up the dust on Saturday, April 15th at Mercer also.